Identifying Key Factors and Success Model in the Implementation of Green Supply Chain Management in Iran's Construction Industry

Abstract

Objective: This study aimed to model the key success factors in establishing green supply chain management within Iran's construction industry. Methodology: This study employed a descriptive-correlation design and variance-covariance matrix analysis, incorporating both library and field research methodologies. Initially, relevant literature was reviewed, followed by the extraction and analysis of selected articles using meta-synthesis and content validity methods. The finalized research model was developed based on data obtained from Iran’s construction industry and examined through structural equation modeling to measure the relationships between identified variables and validate the proposed model. Findings: The analysis identified several critical success factors associated with the establishment of green supply chain management. Key factors included structural equation modeling, management support systems, improved environmental and financial performance, environmentally compatible design and production, supportive legislation, and integration of environmental processes. Additional influential factors were government policies, green human resources, environmental education, green packaging and transportation, water, energy, and waste management, green purchasing and marketing, cultural elements, supplier collaboration, and social performance of the green supply chain. Each of these factors demonstrated a positive and significant relationship with the successful implementation of green supply chain management. Conclusion: The research provides a comprehensive model outlining the key success factors essential for the successful establishment of green supply chain management within Iran’s construction sector. This model offers actionable insights for industry professionals and researchers, highlighting the necessary components for aligning organizational supply chain practices with environmental sustainability goals.