Examining Obstacles and Problems of Financial Support for Sports in Schools (Case Study: Kohgiluyeh province and Boyer Ahmed)
Keywords:
investment in relationship marketing, Brand Trust, sports group, SatisfactionAbstract
The aim of this research was to examine the obstacles and problems of financial support for sports in schools in Kohgiluyeh and Boyer Ahmad provinces. In terms of purpose, application, and in terms of data collection, the current research is descriptive of the survey type. The statistical population of the research includes all the high education managers of Kohgiluyeh and Boyar Ahmad provinces, university professors who are active in the field of sports management and famous sports sponsors in the level of Kohgiluyeh and Boyar Ahmad provinces with a number of 830 people, based on Morgan's table, 263 people They were chosen as the statistical sample of the research. The research tool was researcher-made questionnaires. SPSS25 software was used for data analysis. All hypotheses have been tested at the p≤0.5 level. The findings showed that the critical value of the test is 4.25 and more than 1.96, so there are marketing barriers, then legal barriers, then social-cultural barriers, then political barriers and then managerial barriers in financial support for sports in Kohgiluyeh and Boyer Ahmad provinces. It has a significant effect. Legal barriers and then political barriers have the greatest impact on financial support for sports in Kohgiluyeh and Boyer Ahmad provinces, and administrative barriers have the least impact on financial support for sports in Kohgiluyeh and Boyar Ahmad provinces.